A press release is the first opportunity for media coverage. There’s no one-size-fits-all solution to this, but there are some important things to keep in mind to maximize your chances of getting noticed. Here we’ll tell you all about press release submissions, submission sites, and PR submissions, and provide you with a list of submission sites to use.
Here is the quick list of top 10 free press release submission sites 2024 –
- PR Leap
- IssueWire
- OpenPR
- PR Free
- PR Fire
- Free Press Release
- Online PR News
- PR Zoom
- Pressbox
- 1888pressrelease.com
What is Press Release Submission and Why is it Vital?
A press release is a written announcement sent by an organization to inform the public about something noteworthy or important about the organization. When you submit a press release, your press release will be sent to an online press release distributor, where it will be distributed to their channels and picked up by journalists and reporters looking for your story.
Alternatively, you can approach journalists directly, tailor your pitch to your audience, and build relationships over time.
Difference Between Press Release Submission Sites and PR Outreach
As mentioned before, there are two ways to submit a press release.
- Submit via an online press release website (submission site)
- Contact journalists directly (PR outreach)
The main difference is that with an online distribution list, you receive a pre-built contact list That’s it. It’s all done for you so you don’t have to do any research or contact people yourself.
The list of issues is organized by category and often includes syndication. That is, it is taken from blogs, news sites, magazines and other websites, and it is a great opportunity to increase your visibility among relevant audiences.
However, there are some drawbacks. Unlike an in-person pitch, you won’t have access to anyone who can decide whether or not to cover your story. This eliminates the opportunity to build relationships with reporters.
A high-quality, customized pitch is more beneficial when it comes to attracting the attention of busy journalists. Because a well-thought-out, handcrafted pitch for targeted contact is more likely to hit the mark than one distributed in mass quantities. By paying attention to and respecting your audience, your content will be more relevant to them and your publication will be more likely to receive real coverage.
How to Submit a Press Release Like a Pro?
Much of the work is done automatically, but if you’re trying out a press distribution service, there are things you should keep in mind to get the most out of these services. There are still a few things. To make it easier, we’ve created a checklist for you.
Create Your Press Release
First things first. To grab your readers’ attention, you need to create an attractive press release. Hundreds of press releases are sent to journalists every day, but reporters have little time to read them.
It all starts with the title. Create attention-grabbing headlines that summarize the news and make readers want to read. Next, provide a clear introduction that contains important information about your presentation and explains why it is relevant to your readers.
Think about it: Why should they care? What will it be for them? Consider using a “pyramid approach” that presents information in descending order of importance, from most important to least important.
Meaningful quotations from actual sources lend credibility and validity to your statements. So use this. Don’t forget to include your contact information and business description. Finally, once you’ve read it and passed the understandability test (have someone with less knowledge read it and understand it), you’re ready to distribute your press release.
Create a List of Outlets
As you can see, there are many free and paid options. First, create a list of sales partners who can reach your ideal customer base. Some of the larger publications that promise access may have problems, so you should check the fine print. However, with a little research (and don’t forget to read reviews!), you can target the sites that are most valuable to you, saving you valuable time and effort in the long run.
Make Your Press Release SEO Friendly
Well, we will do our best to explain why. Google realized that people include backlinks whenever possible, and that those links often don’t provide “value” as they are just businesses wanting to promote something.
Additionally, spamming every news site by distributing countless press releases is not SEO-friendly. But there are still some things you can do. You can be on the safe side when it comes to SEO by creating engaging, well-written press releases with quality content from only relevant and reputable news sites. Focus on describing the news or announcement instead of just submitting press releases for Off-Page SEO purposes.
Remember to Follow Submission Guidelines
Follow the guidelines provided by your dealer. Often this is just a few quick steps, but read it again to make sure you haven’t missed anything. Publications that do not follow the guidelines may be discarded without a second glance. Be sure to pay attention to the format of your press release. In most cases, you will be asked to copy and paste the text into the editor. Following these guidelines will reduce delays in sending notifications and make the overall process smoother.
Follow UP
Your work isn’t done yet. You need to contact everyone who would have received your announcement. Your name and direct email address are helpful. We recommend waiting 24-48 hours. You need to appear proactive but professional and not too pushy. Please allow time to respond to follow-up emails. When you follow up, be polite and ask if they had a chance to review. No one likes to be chased, so respect their time and patience.
Top 10 Free Press Release Submission Sites in 2024
Submit a free press release. As the saying goes, you get what you pay for when it comes to free press release submission sites. There are often strict limits on how many publications you can send, to whom you can send them, and what publications you can include. Many serve as feed pages, but it’s highly unlikely that someone will pick them up. However, free is free and you can see results with minimal effort. From these press release submission sites, you can also pick some for your list of free backlink sites.
PR Leap
PR Leap doesn’t offer the same features as the other services on this list, but it’s a good option if you’re looking for a simple, no-frills service. Automatically format your articles for social media and devices using press release templates. Press releases can be targeted to specific geographic locations in the United States. Businesses can create branded pages or online newsrooms, depending on the plan they choose. You can include up to 5 images or videos and 5 keyword tags in your press release for free. PRLeap does not offer phone or live chat support.
IssueWire
IssueWire offers a variety of paid plans, but users can submit free press releases through the service. The platform provides users with video embedding, detailed press release statistics, SEO audits, and mobile distribution. Unfortunately, this package does not include Google, Google News, Yahoo, Bing, or Apple News. There are a few things to keep in mind when using the free plan. It does not include indexing press releases in search engines, targeting specific target groups, and rankings are not guaranteed.
OpenPR
OpenPR is a budget-friendly sales and press release writing service for small and medium-sized businesses. openPR, a German-based press release distribution service, offers standard services such as writing services, backlink supplementation, and free banner advertising. The platform offers free and paid packages, but businesses can only send one press release per month for free. While many find this and standard features sufficient, it lacks more powerful tools such as advanced targeting and same-day delivery that other competitors offer.
PR Free
PR Free distributes press releases to major search engines and news sites for free. The free plan includes live URL links, search engine distribution, and in-page share buttons. The free version of PRFree offers a simple and easy-to-use dashboard and online press room. The free plan does not include links to company websites or embedded images, but it does provide a media contact database, professional circuits, and sales reports. Customer support is available only online.
PR Fire
PRFire.com is the website of choice if you are looking for free press release distribution in the UK. This website allows you to create and upload press releases, which are monitored by our team to ensure quality before distribution. If you are only considering distribution in the UK and want to expand without any cost, this could be the answer.
Free Press Release
Here you can get his four packages: Free, Premier, Customized or Advanced. The difference is how much attention your press release gets and how much third-party advertising you need to display. Free press releases have ads and a list of related press releases at the bottom. It functions effectively as a communication tool with other companies.
Online PR News
Online PR News is a free distribution site that allows you to easily distribute to major search engines and news sites. You can use our free press release service to send out press releases every day. Your publication will include all the necessary details and you can provide a live URL in the media contact section. Customer support is a strength of this company, and if you need some tips, the blog and guidelines are a helpful source of information.
PR Zoom
PR Zoom offers free press releases, but unfortunately, we prioritize paid releases on our website. PR Zoom offers ad-supported press releases for free, so all PR Zoom partners can advertise on their press releases. You cannot upload logos or articles to these free press releases, which can confuse people. Your company must be large enough to register using a corporate email address. Otherwise, you cannot use the free service. Overall, this site is suitable for people who want instant visibility.
Pressbox
As you can see, distributing press releases can be expensive, but the website PressBox.co.uk offers a free service that can help you get your message across, if not easily. It offers. If you don’t know where to start when writing a press release, we have a section on How to Write a Press Release. PressBox provides a free and simple service for creating press releases. More than 700 media professionals subscribe to press releases on specific topics and create media lists for each order, but their distribution numbers are small.
1888pressrelease.com
Another free service. 1888 Pressrelease’s free services are not distributed to websites, blogs, news networks, or social platforms. Just their website. You need to know what you’re doing and do it right the first time, because there’s no going back later without phone or email support. The only other service option on the free plan is his SEO service, which costs an additional $50.00.